Controlling vapours from an open tank along the path includes (select

Controlling vapours from an open tank along the path includes (select Controlling vapours from an open tank along the path includes (select all that apply): – Assignment Example Controlling vapors from an open tank "along the path" includes (select all that apply Problem The main idea of the business was to establish a strategy that will ensure that there is stability of the business even if there are instances of substitutes or entrants of new companies into the industry. That will ensure that the business gains brand royals that will ensure that there is smooth running of the business. There is also an attempt to ensure that the quality of products is maximized so as to reduce the bargaining of customers. Problem 2 The best customer experience I had was when I was in a supermarket that sold wrapped sandwiches. The wrapping was in an attractive package that was eye capturing. I did not expect that I would ever find sandwiches that had been wrapped in such a manner. The packaging was attractive far much than my expectations and that is the first thing that caught my sight and that made me to be attracted to the product. The product stands out as my best because I was able to get a product that surpassed my expectations. I was also able to get a thing that was of a high product and equally attractive and that made me to be excited about the whole thing. The worst thing customer product experience that I have ever had is after I purchased a local juice from the streets. The juice was packed in a good manner; however, the taste did not match the packaging. I expected the drink to b awesome but that turned out to be contrary to my expectations. The product counts to be the worst because I was not able to gather the satisfaction that I expected (Gietzmann, 1996). Part 3 It would be hard for the company to succeed without any scientific proof. This is because the patients or customers would not want to try out on anything that has not been scientifically proven. People would prefer scientific approval of the products that they use. The product’s cost is reasonable because it is easily affordable for the consumers or customers. The annual quantity can be estimated by forecasting based on the market estimates that are available for the substitute products (Furlong, 1997). The marketing strategy that can be applied can vary based on the approach that is proffered. The company can use the pricing strategy. That can involve a low penetration cost that is backed by high low levels of advertising. That would ensure that the consumers are attracted to the company products by the low prices. The other strategy could be the use of high prices and high levels of advertising. The high prices would compensate for the high advertising costs that are incurred by the company. The company should not rush into manufacturing because the amount investment could end up as a loss if the products are not approved. If I was the CEO of the company, I would first await for the approving of the product before I go ahead with manufacturing. References Furlong, W. (1997). Marketing concepts. New York, free state. Gietzmann, (1996). Customer satisfaction and privilege. Marketing Research (December): 409- 429.

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buy custom Written Assignment essay Introduction A multi-ethnic individual is a person who is able to have more than one language and cultural practices. It is possible for a multi-ethnic individual to cope with the influences of culture since what is required is flexibility. If one understands a language it is easy to adopt other practices. In America there are many ethnic groups e.g. Muslims are the most diverse group in America. Multi-ethnic individuals can form groups according to similarities in language and cultural practices. This can unite them and be able to negotiate from the other influences. Currently in America according to the statistics taken shows that Obama and democrats ethnic group is the fastest growing in America this is due to unity and development of cohesion among them. During elections and voting multi-ethnic individuals can vote for readers who will favor them. In the religious field negotiation can be formed where the multi-ethnic individuals understand the other language. Religious groups can be formed and try to come up with their own religious leaders which mightinfluence the larger ethnic community. But in places such as schools and work places a multi-ethnic individual must learn to use the majority language and cultural practices for effective and efficient communication since such places includes all kinds of people. A multi-ethnic individual can engage into businesses with the major ethnic community and as well invest together. This will create negotiation and positive influence on traditions and other perspectives. In this area racial identity might not be influenced since it can not be transferred. No one can change to white identity completely; this allows the racial identity to be expressed purely. Cross-cultural factors like music a multi-ethnic individual can learn them with time since they occur at rare occasions and nowhere are they applicable officially. They only require orientation and practice. Through this negotiation and cultural influence will have taken place. Cross-cultural activity such as films requires attending cinemas and night clubs regularly. The use of media sources i.e. radio and television will allow influencee and change in the type of films to watch and since the language is understandable it will automatically call for interest and gradually one changes. Amulti-ethnic individual can as well change to the type of food taken although this can take time since it can not be forced. This can involve attending to restaurants and ordering common foods and sometimes request to the chefs to make foods of their choice that are closer to their tradition foods. Individuals can as well buy items and make their own foods at their home places. In the area of music multi-ethnic individuals can listen to the radio and TV programmes and be able to cope to these changes. In conclusion holidays such as gathering the language and tradition to display should be one which was original because the family members will be comfortable with that since its natural and not learned. Since they are all family members they share a common mother tongue and traditional practices which are familiar to all. This will automatically make the occasion lively and enjoyable. Buy custom Written Assignment essay

Stories on Health Essay Example | Topics and Well Written Essays - 1500 words

Stories on Health - Essay Example The toe-curling awkwardness of the 'love scene' which proceeded this moment is shown without romance, making the audience cringe at the utter recklessness of the teens. The pathetic irony of the sixteen year old's predicament is heightened by the store clerks comment, "That's a doodle that can't be undone" and the non-reaction of Juno's best friend, Leah the cheerleader, who can't seem to get her mind around the situation. Juno seems headed for heartbreak, as she mechanically attempts to deal with her pregnancy by calling the local abortion clinic, as her friends have done. Her boyfriend Bleeker (Michael Cera) though sensitive, avoids involvement with the "whatever you want to do is fine with me" line, despite Juno's dramatic efforts to tell him that their fling has had lasting consequences. He is able to continue his typical high school life, running with the track team and even lining up a prom date in view of Juno's unsuitability. This harsh realism stands in stark contrast with t he classic teen love scene with soft lighting, spinning cameras, and music. This is the hard reality which sexually active teens experience, and Juno takes it head-on, with a surprising sense of humor which makes you admire the little sparkplug Juno who won't be undone by her one immature act. Before her ex-Before her ex-military dad (JK Simmons) and distant step mom Bren (Allison Janney) are apprised of her crisis, Juno finds herself approaching alone the retro "Women Now" abortion clinic, where she encounters a timid teenager chanting, "Babies want to be borned". The two girls, who are classmates, recognize each other and a start to chat about school, however, as Juno continues on to the entrance of the clinic, the girl suddenly remembers why she is there, and frantically reminds her, "Your baby has a heartbeat and fingernails now." Somehow, the fact that her unborn child has fingernails nearly stops Juno in her tracks. She warily enters the clinic, and her reluctance is increased by the nonchalant attitude of the receptionist who demands all her "hairy details" on a form, and the anxiety of the other women in the dismal waiting room which "smells like a dentist's office". Juno feels the scene, to the delight of the protester, as her odyssey begins. Juno scans the Pennysaver for adoptive couples. She wants a couple who are cool, with her taste in punk music, and horror flicks, and, finding an attractive couple she makes an appointment with them to discuss adoption. Armed with this plan, she breaks the news to Bren, her stepmother, and Dad, who offers to accompany her to her first meeting with Mark(Jason Bateman) and Vanessa Loring.(Jennifer Garner) in their McMansion in the wealthy side of town. Vanessa is ecstatic at the prospect of becoming a mother, a role, she assures Juno, she was born for. Her husband, Mark is less than enthusiastic, trying to appear fatherly to appease his wife. It shows that things in the yuppie palace may not be as ideal as they look. Little of what follows goes according to Juno's hastily made plans, but she manages to endure a growing belly, the mockery of her peers, and Bleeker's lack of involvement with admirable spunk. Ellen Page is outstanding in this demanding role, never dipping into melodrama or cynicism, always believable as a teen whose self-possession in a crisis makes her the more mature character of the drama. Bren,

(Geology) Tsunami Threat in California Essay Example | Topics and Well Written Essays - 1250 words

(Geology) Tsunami Threat in California - Essay Example In the history of Tsunami, the 2004 Indian Ocean Tsunami was one of the deadliest disasters that killed over 230,000 people in 14 countries near the Indian Ocean. Although researchers have identified the causes and other characteristics of this natural disaster, many facts about Tsunami still remain undiscovered. This paper will discuss the â€Å"Tsunami threat in California† in detail. Geological surveys have identified that most of the faults in the United States, specifically in California, are strike slip faults. In addition, the presence of dip slip faults also has been discovered in California (State of California, 1992). In geology, a fault indicates a discontinuity in a large volume of rock and this discontinuity or planar fracture often causes notable displacements during the times of an earth movement. Strike slip faults can be simply defined as a motion which is parallel to the strike of the fault and sometimes it is referred to as side by side motion. Strike slip faults characterized with left lateral motion are called sinistral faults while those resemble a right lateral motion fall under the category of dextral faults. In contrast, dip slip faults represent fractures where the blocks are shifted almost vertically. In the case of dip slip faults, a downward motion is termed as normal and an upward motion is known as reverse. A fault that includes the components of both strike slip and dip slip is commonly referred to as an oblique slip fault. It has been identified that both the strike slip faults and dip slip faults may lead to earthquakes and thereby tsunamis. Earthquakes associated with strike slip faults and reverse slip faults can have the potential to cause powerful tsunamis because most of such earthquakes generally hit with a magnitude of 8 or more and it has been observed that energy released during an earthquake is proportional to the

Separate Peace Essay Example for Free

Separate Peace Essay Gene has a huge ego. His life revolves around competition. Everyday life is transformed to a constant war with everyone around him. He sees everyone he encounters as his rivals and enemies. He says about sports, â€Å"It was as though football players were really bent on crushing the life out of each other†¦Ã¢â‚¬ ¦as though even a tennis ball might turn into a bullet†. (Knowles pp. 84) Gene sees matters of life and death in harmless games of sports. Gene is never comfortable with his own identity. He is envious of those who are better than him and treat them as enemies. He grows extremely jealous of Finny for his athletic talents and ability to flout the rules. He cannot bear to feel inferior to anyone, even his friend; they are all his enemies. He is determined to be better than Finny in academics, in order to not feel inferior to Finny. Being the best in academics would equate Gene with Finny, who was best in athletics. Gene imagines that Finny is no less selfish than him and that they both hated each other in their rivalry. He imagines Finny is only pretending to be his friend to sabotage him. Gene interprets all of Finny’s actions as made in rivalry to him. Finny actually thinks of him as his best friend and never saw him as an enemy. Gene’s later discovery that Finny genuinely wants him to do well destroys the balance of his world, in which they both are enemies competing against each other. So Finny is better not only athletically but as a good person. Always feeling inferior, Gene is jealous and envious to the point that a codependent relationship is made possible. Lacking an identity and enviously seeing only Finny’s superior morals and talents, he would give anything to not feel inferior to Finny. Gene is in a position hat he desires Finny’s identity so much that he would enter into a codependent relationship with Finny to obtain his identity. Gene wants the qualities of Finny that he lacks. At the same time, Finny struggles with insecurity after his fall. Having shattered his leg, he cannot help but feel insecure about himself. His identity is shattered by the reality that he can no longer continue being the s tar athlete he was and achieve his dream of being a soldier. Being unable to carry out his dreams in his own physical body, he is forced to carry them out through the medium of Gene as an extension of himself. Throwing himself into a codependent relationship is Finny’s way of ridding himself of his insecurity and living a normal life through Gene. It would be as if the accident had never occurred. Finny needing to live his former life through someone and Gene’s desire to take on Finny’s identity makes way for a codependent relationship to form. Codependency becomes an obstacle to the creation of a separate identity. Finny’s fall provides the perfect time for the codependency to start. Both sides have something they want and can give in return. Gene wants Finny’s identity for the qualities that he admires in Finny but lacks himself. Finny wants to be able to live his life as an athlete through someone who acts as extension of Finny. Gene and Finny can satisfy each other’s desires. Since both people are receiving what they want in a codependent relationship they are content and happy with their life. There is no need to look inwards and examine oneself or improve oneself. After putting on Finny’s pink shirt, Gene says, â€Å"When I looked in the mirror it was no remote aristocrat I had become, no character out of daydreams. I was Phineas, Phineas to the life. I had no idea why this gave me such intense relief, but it seemed, standing there in Finny’s triumphant shirt, that I would never stumble through the confusion of my own character again. † (pp. 62). Gene feels happy that he has completely taken on Finny’s superior identity and escaped from who he is with all his issues. A false feeling of completeness and contentment prevent Gene from forming his own identity. Only after codependency is broken, can an individual identity emerge. Gene and Finny’s codependency is ended after Finny’s sudden death. Gene starts to re-examine himself, his thoughts and his emotions. Finally Gene puts things into perspective (Slethaug). Gene’s life from the start of his friendship with Finny has revolved around Finny. Everything he did, felt, thought about regarded Finny. His goal of becoming best in the class, and his envy were the result of Finny. Finny was the column, the foundation that supported and shaped his life. The foundation crumbles away with Finny’s death and Gene’s life comes crashing down. He can no longer depend on Finny to dictate his emotions, his thoughts and to serve as an idol he must surpass. With Finny gone, Gene now sees the foolishness and illusion he had been living in and the reality of life. He realizes that many of the enemies he had seen were the product of his own fear. He knows that Finny was a genuine and true friend who meant the best for him. Gene realizes that fear of everything had led to his seeing enemies in friends and that it was harmful. He sees that his fear had led him to feel threatened by a fearless Finny and his jealousy. His fear had made him feel that everyone was out to get him. Most importantly this fear had led him to seriously cripple Phineas and in the end led to Finny’s death. His guilt at having had a direct role in Finny’s death leads to him seeing the illogicality of fearing the world, the unknown, the imaginary enemy. He has escaped from his fear of the world, and matured into an adult in the process. Only now when he no longer fears anything or anyone, can Gene focus on himself and forge an identity. Only now when he does not see in everyone some quality that he lacks can he truly sees his own strengths and vulnerabilities and take them lightly. Gene can focus on forging his own identity when he other people’s identities no longer interest him. Phineas teaches Gene that in this world there is more than just evil, and war but also peace and good. Everyone is capable of good and evil. When Gene discovers that he like Finny is capable of good, he can overcome his guilt about his sin and find lasting peace within himself. Gene realizes that his hatred and jealousy is â€Å"something ignorant in the human heart† and is within him and also brings about wars. Only by reconciling himself with the fact of the existence of this evil within him can Gene realize that his own true enemy is not someone like Finny but in fact himself. He knows now that he had been seeing himself in everyone else. By coming to know his evil, he can come to know himself and his own identity. Gene by coming to know this evil within him can understand now the ideas of peace and love and the true value of friendship. Gene says of his time at Devon, â€Å"my war ended before I ever put on a uniform; I was on active duty all my time at school; I killed my enemy there. † (pp. 204) Gene has killed the hate, the evil, the fear within his heart that often causes wars. By killing the fear within him, he has defeated his own private demons. Gene has come to see that this enemy never comes from without, but always from within. He knows, moreover, that there is no defense to be built, only an acceptance and purification of oneself through love. (Ellis) Gene has matured and discovered his own identity after his codependent relationship is forcibly severed. In A Separate Peace, the author first shows how the codependency between Gene and Finny is formed. Later the author shows how Gene finally finds his own identity after the codependency is broken. Works Cited Knowles, John. A Separate Peace.

Southern Musical Tradition and the African Tradition Essay -- Music Mu

Southern Musical Tradition and the African Tradition The second major tributary of the southern musical tradition comes from the African continent and is the heritage import of the five million slaves brought to North America against their will to provide the bulk of the labor in the pre-industrial agrarian south. Contemporary blues, while not exclusively black music by any means, remains largely black in terms of its leading performers and, to a lesser extent, its listening audience. The forerunner of the modern urban blues was, however, almost exclusively black and was completely southern and rural. It was, and is, a music born out of the experience of slavery and Jim Crow segregation with their attendant poverty, alienation and suppression. As a musical genre, this remarkable and durable expression has an enormous relevance for the historical development of southern music in general and the southern black experience in particular. Modern blues evolved out of the southern "country blues" and became an urban phenomenon in the same social, economic and demographic processes which urbanized black Americans during the two or three decades prior to World War II. Thus, an examination of the black country blues provides a potentially fruitful vehicle for the study of southern rural culture viz a viz the black experience. At the very least, it provides a means for assessing the perceptions of southern culture which were held and articulated by a sensitive group of observers -- the bluesmen and blueswomen of the rural south. The extent to which their music was received, popularized and appreciated by their audience provides a broader look at the hopes and drea... ...cal development, display similar structural and thematic content and have, since the 1960s, begun to recognize and celebrate these commonalities. Works Cited: Chapple, Steve and Reebee Garofalo. Rock and Roll is Here to Pay. Chicago: Nelson Hall, 1977. Elkins, Stanley. Slavery: A Problem in American Institutional and Intellectual Life, 2nd ed. Chicago: U. of Chicago Press, 1968. Morthland, John. The Best of Country Music. Garden City: Doubleday, 1984. Oliver, Paul. Savannah Syncopators: African Retentions in the Blues. London: November Books, Limited, 1970. Smith, M.G. "Social and Cultural Pluralism," in Annals of the New York Academy of Sciences 83 (January, 1957):763-777. Van den Berghe, Pierre. Race and Racism: A Comparative Perspective, 2nd ed. New York: Wiley, 1978.

Marketing and Britannia Essay

The story of one of India’s favorite brands reads almost like a fairy tale. Once upon a time, in 1892 to be precise, a biscuit company was started in a nondescript house in Calcutta (now Kolkata) with an initial investment of Rs. 295. The company we all know as Britannia today. The beginnings might have been humble-the dreams were anything but. By 1910, with the advent of electricity, Britannia mechanized its operations, and in 1921, it became the first company east of the Suez Canal to use imported gas ovens. Britannia’s business was flourishing. But, more importantly, Britannia was acquiring a reputation for quality and value. As a result, during the tragic World War II, the Government reposed its trust in Britannia by contracting it to supply large quantities of â€Å"service biscuits† to the armed forces. As time moved on, the biscuit market continued to grow†¦ and Britannia grew along with it. In 1975, the Britannia Biscuit Company took over the distribution of biscuits from Parry’s who till now distributed Britannia biscuits in India. In the subsequent public issue of 1978, Indian shareholding crossed 60%, firmly establishing the Indianness of the firm. The following year, Britannia Biscuit Company was re-christened Britannia Industries Limited (BIL). Four years later in 1983, it crossed the Rs. 100 crores revenue mark. On the operations front, the company was making equally dynamic strides. In 1992, it celebrated its Platinum Jubilee. In 1997, the company unveiled its new corporate identity – â€Å"Eat Healthy, Think Better† – and made its first foray into the dairy products market. In 1999, the â€Å"Britannia Khao, World Cup Jao† promotion further fortified the affinity consumers had with ‘Brand Britannia’. Britannia strode into the 21st Century as one of India’s biggest brands and the pre-eminent food brand of the country. It was equally recognized for its innovative approach to products and marketing: the Lagaan Match was voted India’s most successful promotional activity of the year 2001 while the delicious Britannia 50-50 Maska-Chaska became India’s most successful product launch. In 2002, Britannia’s New Business Division formed a joint venture with Fonterra, the world’s second largest Dairy Company, and Britannia New Zealand Foods Pvt. Ltd. was born. In recognition of its vision and accelerating graph, Forbes Global rated Britannia ‘One amongst the Top 200 Small Companies of the World’, and The Economic Times pegged Britannia India’s 2nd Most Trusted Brand. Today, more than a century after those tentative first steps, Britannia’s fairy tale is not only going strong but blazing new standards, and that miniscule initial investment has grown by leaps and bounds to crores of rupees in wealth for Britannia’s shareholders. The company’s offerings are spread across the spectrum with products ranging from the healthy and economical Tiger biscuits to the more lifestyle-oriented Milkman Cheese. This is because NutriChoice SugarOut is sweetened with â€Å"Sucralose,† derived from sugar, which provides the same sweetness as any other biscuit, without the added calories of sugar. This range is available in 3 delicious variants namely Lifetime, Chocolate cream, and Orange cream, targeted towards all health sensitive people. It is also relevant for consumers with sugar related ailments. Customers are pleasantly delighted with its great taste and equally surprised to know that it has no added sugar. Don’t be taken for a ride when you read â€Å"Sugar Free† label on many biscuit packs marketed in India or abroad. Even with 100% no-added sugar, wheat-cereals in biscuits have their own natural sugar content. Britannia has chosen to represent these biscuits with â€Å"No Added Sugar† claim, as there is no added sugar in the processing of NutriChoice SugarOut. Britannia 50-50 Pepper Chakkar The launch of the latest 50-50 variant left everybody guessing â€Å"What it eez? † From TV ads, radio, outdoor and in-store display materials to events, a website and SMS and email blasts, traditional and new media were blended synergistically to create excitement and curiosity about the unique taste of the biscuit. The tangy and distinctive pepper flavoured biscuit, that’s thin and crispy and more like a snack, caught the imagination of a younger audience craving something to nibble on. The 50-50 Pepper Chakkar launch is truly a case of leveraging the marketing mix to best advantage. Biscuits derive its name from a French word meaning twice backed bread; Biscuits in general have a good shelf life, which is higher than all other snack items available in the market. India is the second largest producer of biscuits in the world after the U. S. A. but still the per capita consumption is only 2. kg/year of developed countries. As per the latest survey done by N. C. A. E. R. , 49 biscuits are consumed in rural areas. The penetration of biscuits into households stands at an average of 83. 2% with the rural penetration at 77% and urban penetration at 88%. Biscuits are reserved for the small scale sector but there are strong possibilities of the industry being deserved in line with the government policy of liberalization. The net effect thus would be greater choice for the consumer as well as a check on the costs. The country production of the biscuits during 2004-05 was 18. Lac tons of which 1/2 were manufactured by the organized sector. The industry turn over was 5322. 7 Crores of which organized sector contributed 2519. 3 crores. Britannia, makers of Britannia biscuits, doubled capacity from 25 tonnes a day to 50 tonnes and plans to be a national brand soon. In an aggressive mode, the North dominated biscuit player has increased its ad budget to Rs. 5 crore this year from Rs. 3 crore last year. Britannia has also recently invested about Rs. 5 crore in the modernization and expansion of its production and packing its production capacity of 40 tonnes per day to 100 tonnes per day by next year. The aim: to take the current turnover of Rs. 50 crore to Rs. 100 crore by the year. The low priced brand claims to have a 15 per cent market share in the North and is aggressively eyeing a bigger bite of the Rs. 2,500 crore biscuit industries. The brand plans to gain a 40 per cent market share in the North by the year of. The company’s strategy has been to attract new consumer segments and widen its consumer base with its well packaged low priced offerings. Britannia’s success has also come from its formidable. The applicability of various branding strategies play crucial role in arketing in product. the applicability has grown due to the liberalization, competition and technological changes taking place in corporate world. In this project the various branding strategies adopted by the company has been studied and compared on the basis of current market scenario. It gives the idea about the market share enjoyed by the different companies in the Biscuit Industry. It provides the adequate coverage of many issues related to biscuit industry. The objective of this report is to give the market share of Britannia biscuits in the Indian capital (New Delhi). It has been made possible by knowing the consumer’s behaviour and by studying the patterns adopted by the retailers. It gives us very precise view about the existing demand of Britannia biscuits and demand of their products as compared to other competitors. It also highlights the changing market trends and consumer preferences, why they have shifted from finally pack to pouch pack. The annual growth rate of the industry is about 12. 5%. However, the growth of cream biscuits, assorted or special variety is the range of 30-40%. The organized sector consists of large, medium and small scale biscuit manufacturers who produce packed biscuits. The major players in this sector are Britannia, Bakeman’s, and Parle, etc. the unorganized sector comprises of small bakery units, cottage and household type manufacturing plants. These units distribute their biscuits in the surrounding vicinity of their manufacturing locations of say 20-50 kms. The country production of biscuits during 2005-06 is estimated to be about 19. 5 lack tons. Out of which 1/2 again is expected from unorganized sector.